2010 Pasadena Chalk Festival

THE PASADENA CHALK FESTIVAL, the world’s largest street painting event, will draw nearly 600 artists from across Southern California, who will use 25,000 sticks of pastel chalk to create spectacular murals on pavement the size of two city blocks!

This successful event now in its 18th year attracts 100,000 visitors to Paseo Colorado each day during the exciting two-day festival. Amazing works of art from every style imaginable, classical to contemporary, whimsical and fantastic to socially relevant, will be created for onlookers over the course of the weekend. The incredible works of art at the festival attracted over 100 million media impressions in 2008 in print, radio and television coverage, not including public service announcements, internet/web coverage and paid advertising.

This one-of-a-kind public art event is free-of-charge and is presented by Paseo Colorado and The Light Bringer Project, a Pasadena-based cultural arts organization that has served Los Angeles County since 1990.

The Pasadena Chalk Festival attracts artists and design teams from many regions of the country and virtually every Los Angeles-area community. Leading art schools, museums and cultural centers are also represented at the festival. Chalk benefits the community arts programs of the Light Bringer Project, which have won statewide acclaim for delivery of arts educational programs in our public schools.

This is an award-winning event, recipient of the prestigious International Maxi Award in 2005, and the 2006 SCMDA Magic Award for outstanding community service, marketing and public relations.

The 2010 Pasadena Chalk Festival is an opportunity to benefit from the media attention and exposure the event continues to draw. Sponsorship levels range and packages can be customized to fit each sponsor's needs and objectives.

Please click here to download the 2010 Pasadena Chalk Festival Sponsorship Package. You will need Adobe Reader to download the 2010 Pasadena Chalk Festival Sponsorship Package. Click on the icon to the right or visit the Adobe website to download Adobe Reader.